“SCA is excited to be part of Charting Impact; an effective tool for organizations to share strategic impact statements while providing detailed information for consideration by today’s engaged donors. “
Valerie Bailey, chief of staff, Student Conservation AssociationGuidance
The five questions at the heart of Charting Impact are deceptively simple. Though each is short and direct, answering them can provide insights that strengthen your organization. The report that publishes your responses allows a variety of audiences – donors, program recipients, volunteers, allied organizations, and the general public – to understand more clearly the difference you make in your community.
This framework was designed to be applicable to organizations of all types, sizes, and missions. Because every organization is different, the five questions will invite unique responses. There is no right answer or single method for completing your organization’s Charting Impact Report.
Nevertheless, our extensive testing process has revealed several practices that can help your report reflect your organization’s attributes, accomplishments, and challenges. We invite you to consider the following tips as you undertake your unique Charting Impact Report.
This guidance has been developed to assist you as you complete a Charting Impact Report for your organization. While the five questions may also be helpful in planning and assessing specific initiatives or program areas, please keep in mind that your published Charting Impact Report should represent your organization as a whole.
As you complete and publish your report, share with us your experiences, including your tips for success and the areas you had more difficulty. Your comments will improve our ability to guide organizations in defining and describing their impact.
