“Charting Impact puts the conversation about effectiveness exactly where it belongs – focused squarely on impact and results. It sets the stage for a more meaningful discussion between funders and nonprofits, taking us beyond a focus on mere financial indicators such as overhead rates. By providing a central place where grantees can profile their goals, strategies and successes, Charting Impact also presents an opportunity for funders to gain a deeper understanding of the unique ways in which a number of organizations in a given field or region are achieving results.”
J McCray, chief operating officer, Grantmakers for Effective OrganizationsGuide Resources
Benefit: Charting Impact encourages people to invest their money, time, and attention in effective organizations.
Investors of many types increasingly recognize the limits of simple metrics about nonprofit performance, especially overhead ratios. Yet they struggle to find straightforward, accessible, and consistent alternatives that give a more comprehensive picture of an organization’s impact. This gap makes it harder for them to target their resources for effective organizations.
Charting Impact responds to this need. First, it enables your organization to clarify and communicate what effectiveness really means in your work. Second, it emphasizes what really matters: results.
By providing a report with a more comprehensive view of an organization’s work, Charting Impact builds public confidence in and creates a better understanding of what you do. Its use of a standard format for nonprofits and foundations enables current and potential donors to compare two or more organizations more easily, and channel their resources to the ones that best fit their charitable goals.
